Franchisee Retail Concept
The strategic focus of MSBM group is to develop partnerships with retail brands where there is significant growth opportunities by commercial, creative and analytical thinking to build truly relevant, durable and compelling brands in MENA region on behalf of brand owners. Our focus is on apparel & non apparel retail concept.
MSBM group is working to have a licensing agreement with some of world renowned brands. In licensing business, our primary focus is on Kids apparel business. We plan to expand this business to other categories by end of year 2021.
Inhouse Private Labels
Inhouse private labels has been developed in the last 2 years to support the retail in the brick & mortar and E-commerce platforms. There is still a demand in the market for private labels & this necetited the decision.